Twenty-six years ago, I took a blind leap of faith and printed the very first issue of our magazine. A rookie in every sense of the word, I knew three important things would carry us through those initial challenging years: First, that we had to care more about our clients and our readers than our egos in order to create a publication befitting of the communities we call home; secondly, anything worth doing was worth doing with great passion; and thirdly, I couldn’t do it alone – I needed the help of a great team.
Fast forward to our 312th edition, and those values still ring true. We’re committed now, more than ever, to creating a publication that inspires the good life in our communities. We want you, our readers, to celebrate the beauty around you each and every day, whether it’s dining on your finest china simply because it’s Wednesday, or planning a party in support of a local charity, school, or individual in need. I hope we’ve instilled the importance of patronizing local businesses to boost our local economy.
Community life should be celebrated! We hope that our pages inspire you to do what you can, with what you have, right where you are. Meet 26 Inspirational People who motivate us to want to do more. They’re busy individuals, yet they remind us that a beautiful life is not all about a huge bank account or a fancy car – it’s so much more meaningful and fulfilling when it includes a life of contribution.
This month is Breast Cancer Awareness Month, and this issue is near and dear to my heart as we celebrate survivors and thrivers who have been touched by breast cancer. Breast cancer is not discerning – it not only strikes women in middle age, it’s also increasingly showing up in women in their twenties and thirties, as well as in men. Fortunately, its survival rate has never been higher, especially when diagnosed early. Be sure to check out 26 Things You Should Know About Breast Cancer.
In many ways, WestCoast Magazine has become what I envisioned in 1991. But of course, none of our success would have been possible without the loyalty of our advertisers and the help of my wonderful team, including our art director Rob Centilla, who has worked with me for over 24 years, and Carla Szczuka, who has been with us for more than 20 years. Meet the entire team in this issue.
I hope WestCoast has presented ways to indulge in things that are special and joyful in our communities, with equal parts inspiration and aspiration. WestCoast is about appreciating tradition, embracing creativity, making moments count, taking pride in all that we do, finding ways to make simple things special, and above all, understanding the difference between a house and a home, cities and communities, comparison and compassion, and hearing and helping.
In appreciation of the past, while shaping the future and demonstrating that WestCoast has a lot more to offer than just our beautiful weather, I say “Thank you!” from the bottom of my heart. I hope we’ve succeeded in providing you with a dash of “community” over the past 26 years. I’m grateful and humbled that our journey has carried us to this point, and optimistic about how much farther we can go – together.
I sincerely appreciate you welcoming us into your home – you’ve been the consummate host!
Be sure to check out our website www.wcmagazines.com for additional articles, photos, and community events, and don’t forget to vote for your favorite restaurant to dine at over the holidays.
Until next month – live, laugh, and love more!